Telegraph News App
Telegraph breaking news, UX and UI design
Koiton was invited to assist in improving the circa 2014 breaking news mobile app. On top of refining the experience of the live app, the business wanted to explore more ambitious options that would vastly improve metrics.
Partnering with internal UX resource, discovery sessions were conducted, concluding in a business validated new model. This was fast tracked into concurrent high fidelity prototype and visual design to validate in a lab study.
The approach and model was praised by test participants and business alike. With many of the explored solutions being transitioned into the live app.